STOCK EXCHANGE RELEASE AUGUST 31, 2006

The Board of Directors of Talentum has appointed Mr. Juha Blomster, 49, M.Sc. (Econ.) as CEO of Talentum as of 1 November, 2006.

Juha Blomster is presently the managing director of Kauppalehti Oy, Head of Kauppalehti Group and a member of Group Executive Team of Alma Media Oyj. Previously he has worked for Kustannus Oy Aamulehti as President (1998-2000), as Marketing Director (1996-1998), and as Assistant Director for Kustannus Oy Kauppalehti (1991-1995).

Juha Blomster has been a member of Talentum's Board of Directors since 2001, from which he has announced to resign on starting as the CEO of Talentum.

"Juha Blomster has a thorough understanding of media business, especially business dailies. In his previous posts he has succeeded in broadening and growing the businesses substantially. Understanding Talentum well is a valuable asset in his new position", says Tuomo Saarinen, Chairman of the Board.

FURTHER INFORMATION Chairman of the Board Tuomo Saarinen, tel. + 358 (0)500 223 970 Senior Vice President Juha Blomster, tel. + 358 (0)400 453 233 Acting CEO Lasse Rosengren, tel. + 358 (0)20 442 4204